Grab our “Thinking About Agency Ownership?” Guide to explore how SIAA’s roadmap, resources, and support can help you build the independent agency of your dreams.

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National Strength.
Local Support.

Whether you’re starting from scratch, moving away from the captive channel, or an existing agency, we’re here to help you succeed.

Explore Our Approach

Interested in membership for your existing agency?

SIAA is the strategic alliance you need to earn more and expand your business. Our members receive top tier commissions, bonuses and specialized training programs designed for growth.

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Interested in membership for a start-up agency?

Give your scratch agency a strong start. Our Agency FOUNDATION program provides guidance to new agencies about operating a business and the tools to attract and build a client base.

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A Unique Model

With over $16.7 Billion in total written premium, SIAA is The Agent Alliance – powered by 49 regional Master Agencies across the United States. When you become a member of your local Master Agency, you have immediate access to all the services, markets, profit-sharing and incentives of both your Master Agency and SIAA.

SIAA Advantage

What's Trending at SIAA

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Tech Stack Playbook

Discover how to grow your agency, boost efficiency, and elevate client service with our Tech Stack Playbook—a practical guide to choosing and implementing the right technologies for long-term success.

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SIAA Informational Session

Interested in learning more about SIAA membership? Attend our no-pressure, virtual informational session on July 30th at 2 pm (eastern).

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IA Today: July 2025

This issue includes making smart investments in agency growth, how to compete with direct writers, what happens when your best clients move, and more!

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Catch up on our latest company news, industry blog posts, and videos